Trademark Guidelines

Trademark Usage Guidelines

Nisto Link’s trademarks and brands are Nisto Link intellectual property and are among our most valuable assets. In order to preserve and protect these brands, it is essential that they are used properly. Follow these Guidelines for using Nisto Link’s trademarks and brands properly in all communications, documents, and electronic messages.

These Guidelines apply to Nisto Link employees, customers, partners, licensees, outside vendors, and other third parties. If you are a Licensee of a Nisto Link trademark or logo, your license agreement may have particular usage guidelines different than provided here. If so, please follow the specific guidelines in your agreement. If you are a Licensee but have not been provided with special guidelines for usage of Nisto Link brands, then these Guidelines apply to your usage of Nisto Link brands.

You may reference Nisto Link’s products and services using the Nisto Link trademarks, so long as such references are: (1) truthful, fair, and not misleading, and (2) comply with these Guidelines, which may be modified from time to time by Nisto Link in its sole discretion. The Nisto Link trademarks and brands should never be used in a way that could cause anyone wrongly to believe that your products or services are offered, endorsed, or sponsored by Nisto Link or any of its subsidiaries.

Specific Do’s and Dont’s

Trademark Notices

Properly designate the status of Nisto Link’s trademarks by using the correct trademark symbol (® or ™) reflecting Nisto Link’s ownership of particular marks as set forth below. Also include an attribution of Nisto Link’s ownership in the following format: “_______ is a trademark of Nisto Link, Inc.”

In letters, memos, press releases, white papers, advertising, slides, foils, video, and other multimedia presentations:Properly designate (with ® or ™) all of Nisto Link’s trademarks at the most prominent use (usually a headline) and again on the first occurrence in copy; and in the case of presentation graphics, trademarks should be designated with the proper trademark symbol on each page, slide, and foil in newsletters, magazines, and publications containing multiple articles:Properly designate (with ® or ™) all of Nisto Link’s trademarks on the first occurrence in the document, in headlines and on the first occurrence in every article in which they are used in brochures, annual/quarterly reports, books, technical documentation, and other bound documents:Properly designate (with ® or ™) all of Nisto Link’s trademarks on the first occurrence in the document, in headlines, and on the first occurrence in text in all charts or graphs, properly designate trademarks (with ® or ™).On all packaging, always use the trademark symbol in every reference.

Trademarks are Singular Adjectives, Not Verbs and Should Not be Made Possessive.

Use the Nisto Link trademarks only as adjectives followed by the appropriate generic product or service noun describing the relevant product or service (e.g., “the Nisto Link® help desk platform rocks”). Nisto Link trademarks should not be used in plural or possessive form or as verbs.

When Nisto Link is used to refer to our company, Nisto Link, Inc., rather than as a brand of product or services, then the rules for proper usage change slightly. Unlike trademarks, company names are proper nouns; they can be used in the possessive form and do not need to be followed by a generic term. Neither the ™ nor ® symbol should accompany references to Nisto Link as a company.

Example:

Correct: Nisto Link is now offering its customers more choices than ever.

Incorrect: Nisto Link® is now offering its customers more choices than ever.

Ownership Assertion

Do not assert rights over any Nisto Link brand whether by incorporating a Nisto Link brand into your own product or service names, trademarks, logos, company names, or domain names or seeking a trademark or domain name registration for any term that includes a Nisto Link brand.

Do not make unlicensed use of Nisto Link logos, such as the Nisto Link logo listed below. Third party use of Nisto Link logos requires a license or written permission from Nisto Link. If you are interested in obtaining a license to use a Nisto Link trademark or logo, contact us to discuss your proposed use.

Style of Use

When using Nisto Link’s trademarks: (i) follow the style and usage guidelines available in our Brand Style Guide; (ii) use our Logos exactly as they appear here, and do not alter or distort their appearance in any way, for example, by adding your own design elements or changing the font, colors, or size; (iii) allow for clear space around our Logo; and (iv) maintain the legibility of our Logos and keep them sharp, clear, and well-produced. When using our Word Marks, you may not change their appearance by abbreviating them, incorporating them into acronyms, changing their spelling, using them in parts, or using improper capitalization.

No Trademark Bidding

Unless expressly permitted in an agreement between you and Nisto Link, you may not bid on a Nisto Link trademark (or any variant or extension thereof) as a keyword on any search engine, or use a Nisto Link trademark (or any variant or extension thereof) in any form of paid advertising including, but not limited to, paid social and display advertisements.

No Tarnishment

You may not use a Nisto Link trademark in a disparaging or degrading manner.

The following is an illustrative, non-exhaustive list of logos and trademarks owned by Nisto Link. Because this list of logos and trademarks and their status could change over time, including as we add new products and services, please review this section in these Guidelines periodically. Please note that the absence of a product or service name or logo from the list below does not constitute a waiver of Nisto Link’s trademark or other intellectual property rights in that name or logo.

If you become aware of any usage of Nisto Link trademarks or brands in violation of these Guidelines, please contact us.

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